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Frontline Financial & Insurance Services LLC
  • Who We Are
    • Meet The Team
    • Mission & Core Values
    • Where We Serve
  • What We Do
    • Our Expertise
    • Our Process
    • Working At Frontline
  • Events
  • Your Department
    • Anaheim
  • Contact Us
You spend your life serving others, and now…

We're Here to Serve You

Personalized Financial Guidance for Law Enforcement & First Responders

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Peace of Mind

At Frontline, we help you gain confidence about your finances so you can fully enjoy your life. We meet you where you are, and we talk through every aspect of your pension, benefits, and finances, addressing any questions or concerns you have, and giving you tools to prepare for a strong future. As your financial professional and partner, we always have your back—we help you push forward in tough times, remind you why you do what you do, and watch out for you and your family in every season—so you can have peace of mind to live comfortably with your families.

We Help You...

Let go
of anxiety.

We first address your questions and concerns; then we help you identify where you are now, where you could be, and how to get there. We give you clear direction and constant support, so you can have peace of mind about where you’re headed.

Get back
to your why.

We have intentional conversations about your values, goals, and families so that when financial strategies (or life in general) feel overwhelming, we can remind you exactly why you’re here and what you’re working toward.

Feel empowered
about your finances.

We step into your shoes when we work together. We meet you where you are and provide practical, personalized financial education so you can make informed financial decisions with confidence.

“Whatever you do, work at it with all your heart, as working for the Lord, not for human masters, since you know that you will receive an inheritance from the Lord as a reward. It is the Lord Christ you are serving.”

Colossians 3:23

Locations

801 N Brand Blvd Suite 1400
Glendale, CA 91203

888 San Clemente Dr Suite 250
Newport Beach, CA 92660

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Contact

Office: (626)999-1075

For more information about NYLIFE Securities LLC and its investment professionals.

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Frontline Financial & Insurance Services LLC
  • Who We Are
    • Meet The Team
    • Mission & Core Values
    • Where We Serve
  • What We Do
    • Our Expertise
    • Our Process
    • Working At Frontline
  • Events
  • Your Department
    • Anaheim
  • Contact Us
Disclosure

Ashley Ethridge is an agent licensed to sell insurance through New York Life Insurance Company and may be licensed with various other independent unaffiliated insurance companies in select jurisdictions. Insurance products and services may be offered only in jurisdictions where the agent is properly licensed. State license numbers shown where specifically required. Additional jurisdictions available upon request.
Ashley Ethridge (CA Insurance License #0I93865).

As a New York Life Agent, Ashley Ethridge is licensed and authorized to offer insurance in California, but Frontline Finance & Insurance Services LLC may not be. For additional information on California licensure status, please click here.

Ashley Ethridge is a Registered Representative of and offers securities products & services through NYLIFE Securities LLC, Member FINRA/SIPC, a licensed insurance agency, and a wholly-owned subsidiary of New York Life Insurance Company, 801 N Brand Blvd Ste 1400, Glendale, CA 91203, 626-999-1075. Securities products and services are offered only in jurisdictions where the registered representative is properly registered.

Ashley Ethridge is also a Financial Adviser with Eagle Strategies LLC, a Registered Investment Adviser, and a wholly-owned subsidiary of New York Life Insurance Company. Advisory services are offered only in jurisdictions where the financial adviser and Eagle Strategies LLC are properly registered.

Frontline Finance is not owned or operated by NYLIFE Securities LLC or its affiliates.

Neither Frontline Finance nor its associates are in the business of offering tax, legal, or accounting advice. Please consult your own tax, legal, or accounting professional before making any decisions.

This website is intended for informational purposes only. Insurance, securities, and advisory products and services are available only in jurisdictions where the applicable representative and entity are properly licensed and registered. No offers may be made or accepted outside those jurisdictions.

Copyright 2026. New York Life Insurance Company. All Rights Reserved.

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